Amorim's Critical Error? Challenging The Executives and the Infallible Leadership Tier

Itranspired he could survive losing against Grimsby. Survive losing a crucial European final against a particularly poor Spurs sides for many years. He withstood home defeats to domestic rivals, finishing 15th, an unwavering system, laying waste to the team's most promising homegrown talent, a poor winning percentage, calling the squad the worst the club has ever seen. Yet, there existed one adversary against whom Ruben Amorim would not be allowed to dance. You come at Jason Wilcox, and you best not miss.

Unfortunately, similar to numerous Premiership right-back in Blackburn’s championship 1994-95 season, Amorim came at the executive and seems to have missed. The most casual observer can see the irony here: a coach who frequently berated at his players for losing one-on-one duels succumbing in the face of the intense pressure and formidable presence of a the Premier League’s most feared football executives.

And frankly, this whole bruising episode appears to portray Jason Wilcox in a whole new light. It may have been easy, based on his brief stint of experience at Southampton, to view Jason Wilcox as merely a functionary within the club's structure: a man whose appointment was due as much to his close relationship with ex-colleague Omar Berrada rather than any verifiable talent. How mistaken everyone was. By masterfully outsmarting United’s feted head coach, just as he bested the unfortunate a previous executive earlier, he has demonstrated as one of football's true generals: a tactical intellect that United’s competitors will now be rightly wary.

The Strategic Conflict Over System & Ideology

For example, this was Jason Wilcox who having been part of the hierarchy that hired the rigid 3-4-3 advocate the coach in the first place, was instrumental in attempting to convince Amorim to abandon his beloved formation. Naturally, these entreaties were resisted. But perhaps such directives hold greater authority when issued from the mouth with the unimpeachable football pedigree he possesses, a veteran of three England caps and a contributor to a title-winning side from 31 years ago.

Perhaps in time Jason Wilcox might agree to outline his reasoning publicly. Maybe one day he might be asked regarding why the coach is departing with full compensation, without any compensation reduction clause in place. But Jason Wilcox seldom speaks in public, and with very good reason. The real thinkers of this sport – individuals such as him – function at a level exceeding our prosaic understanding. Were he to speak, most likely all we would hear is a series of ultrasonic blips and complex calculations. Desiring an explanation is not equivalent to being ready to comprehend it.

The INEOS chief allegedly proposed playing Bryan Mbeumo at right wing-back.
The club's co-owner reportedly proposed utilizing the attacker at right wing-back. Photograph: Getty Images

The Supreme Authority Behind Command

But of course, in training our focus on Jason Wilcox we are obscuring the true genius behind the modern United throne. The director is, in reality, simply carrying out the commands of his line manager the billionaire owner, who in private has emphasized his preference for a back four. It is reported, Ratcliffe has also proposed playing Bryan Mbeumo as a right wing-back. The owner is eager for United to embrace analytics and metrics. According to ESPN, during a leadership summit soon after his minority ownership, he declared that United’s style of play “shall be decided by this group”.

After all, Ratcliffe is an expert in these intricate footballing stuff, drawing from his background in industry and sailing. Above all he is incredibly rich, and it is known, the wealthy are the best of us: more insightful, more wise, more tactically astute, simply better. Whom else could one trust to oversee an enlightened programme of cost-cutting, the building of a new stadium that looks similar to an abstract design, the acquisition of a new striker?

The Modern Soccer Hierarchy: Executives Above Coaches

This is a trend we are increasingly seeing in top-tier football. For decades, clubs foolishly delegated big footballing decisions to low-level employees such as coaches, scouts – even footballers. Maybe previously feasible for an up-and-coming, visionary coach with ideas and drive to go into an organization and see their vision through to completion. Yet how many businesses have such individuals set up? What number of mass redundancies have they overseen? Better by far to invest the real power where it rightly belongs: the leadership tier, the open-necked shirt brigade, the guys with the jaw-dropping professional resumes. It is wiser to determine the strategy by the directors and hire someone who will adapt their offering to suit. If managers were once chefs, they have become more akin to delivery personnel: not really creating the food, but still ultimately answerable should it be delivered cold or fails to meet standards.

Nowadays, their job has become not about crafting the philosophy and more about marketing it: the front-facing representative of the operation, the public face of an organisation they can do little to change. Enzo Maresca takes a squad of very young players into Europe and wins domestic cups, and effectively is dismissed for speaking out. Wilfried Nancy finds his reputation ruined whereas those individuals who hired him live to blunder indefinitely.

The Modern Corporate Football: Responsibility Only for the Few

And perhaps in a small way this is simply corporate governance at work: the rise of a privileged overclass who are infallible, whose choices remain untouchable, whose mistakes can invariably be resolved by sacking without explanation. Appoint the 3-4-3 coach only to fire him for using excessively that system. Bring in the project manager and then bin them for taking excessive time. And above all show gratitude; for your modest increases in ticket costs, for your new player acquisitions, for the reality that the grownups – regardless of their expertise – are in charge.

Leslie Drake
Leslie Drake

A digital strategist with over a decade of experience in helping businesses scale through innovative marketing solutions.